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Roar Reports

In-depth analysis for teams driving growth through social, influencer, and UGC.

Former MrBeast Data Science Intern, Tyler McCormick, on How AI is Putting Powerful Tools In Creatives' Hands
Interview

Former MrBeast Data Science Intern, Tyler McCormick, on How AI is Putting Powerful Tools In Creatives' Hands

Former MrBeast data science intern Tyler McCormick breaks down how AI is expanding the creative toolkit — making powerful, technical tools accessible to anyone with an idea.

Mekhi Simpson·
Haus Labs' Director of Social Media, Connie Cheng, on Brand Strategy, Creator Programs, and UGC 'It Girls'
Interview

Haus Labs' Director of Social Media, Connie Cheng, on Brand Strategy, Creator Programs, and UGC 'It Girls'

Haus Labs' Director of Social Media shares the journey from hitting reset to crafting a strategy that sparks user-generated content and fuels authentic engagement.

Mekhi Simpson·
RoarOS vs Dash Social: Marketers Need Deeper Social, Influencer, and UGC insights & Individual Video Breakdowns
Compare

RoarOS vs Dash Social: Marketers Need Deeper Social, Influencer, and UGC insights & Individual Video Breakdowns

To thrive in the new creator-led marketing space, modern teams need tools that give analytics that go deeper than surface-level channel metrics. Which specific features in RoarOS enable more effective marketing optimization than those in Dash Social?

Mekhi Simpson·
Clipping Content: These Viral Variables Increase Your Odds
Growth

Clipping Content: These Viral Variables Increase Your Odds

Creators and brand marketers are already seeing the benefits of clipping content. The ones that will standout, will use tools to identify which variables drive views and engagement.

Mekhi Simpson·
RoarOS vs. Buffer: No More Tracking Limitations for Modern Marketing Teams
Compare

RoarOS vs. Buffer: No More Tracking Limitations for Modern Marketing Teams

Modern marketers need a tracking tool capable of monitoring social, Influencer, and UGC accounts. What are Buffer’s limits? How does Roar fill the gap?

Mekhi Simpson·
Postable Products: The Cheapest Growth Lever in Beauty
Strategy

Postable Products: The Cheapest Growth Lever in Beauty

What makes a product postable? How did Guerlain’s Rouge G lipstick and Hourglass’ Palette drive 41.2M views at an 11.6% engagement rate from organic growth.

Mekhi Simpson·
RoarOS vs. Sprout Social: Teams Using Modern Marketing Tools Get Ahead
Compare

RoarOS vs. Sprout Social: Teams Using Modern Marketing Tools Get Ahead

Marketers need modern tools to get ahead of competition. What are the capabilities of RoarOS that are absent in established tools like Sprout Social?

Mekhi Simpson·
Creators Are Ahead (Reporting is Stuck in 2010). Here’s the Missing Piece.
Brand Deals

Creators Are Ahead (Reporting is Stuck in 2010). Here’s the Missing Piece.

Why influencer marketing reporting still feels stuck in 2010, why ambiguity hurts both brands and creators, and why modern reporting infrastructure is the missing piece.

Mekhi Simpson·